• Piedmont Rising

NEW AD: Tillis Won’t Protect Unemployment for People Who Lost Their Job Because of Pandemic


July 17, 2020

NEW AD: Tillis Won’t Protect Unemployment Insurance for People Who Lost Their Job Because of Pandemic

Six-Figure Digital Buy Demands Tillis Stop Federal Unemployment Insurance Expiration

Raleigh, N.C. -, Piedmont Rising launched a major new digital ad campaign today as the deadline approaches where unemployment insurance will expire for people who lost their jobs because of the pandemic. The campaign includes a new video entitled “Cuts,” that highlights Senator Thom Tillis’ vote to block expanded federal unemployment insurance and demands that he extend federal unemployment insurance past the end of July.

The ad is running on YouTube, Facebook and as pre-roll advertisements on news and entertainment websites to connect North Carolinians directly with Senator Tillis and urge action  before the end of this month when this insurance will expire. It is backed by a six-figure buy and will run for 2 weeks. 

“The coronavirus pandemic continues to cost North Carolinians their jobs, and we’re facing the worst unemployment since the Great Depression,” said Piedmont Rising Executive Director Casey Wilkinson. “Senator Tillis’ vote to block expanded unemployment insurance in March was a vote against hundreds of thousands of North Carolinians struggling to pay rent, buy food, or afford their prescription drugs. If Tillis fails to do the right thing and lets unemployment insurance expire at the end of the month, North Carolinians who lost their jobs because of this pandemic will see another cut in their income that they can’t afford.”


Coronavirus cases are surging in North Carolina, and now we have the highest unemployment rate since the Great Depression.

Thom Tillis voted to block support for people who lost their jobs. It’s hard for North Carolina families right now to pay rent, buy food, afford their prescriptions. And things aren’t getting easier.

Senator Tillis won’t protect unemployment insurance for people who lost their job because of the pandemic.

Call Thom Tillis and tell him not to let unemployment insurance expire.


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Piedmont Rising is a North Carolina nonprofit corporation. All contributions received will be used to further the mission of Piedmont Rising, which is to educate and engage the public and advocate for public policy issues in order to promote social welfare, consistent with section 501(c)(4) of the Internal Revenue Code.​ Piedmont Rising intends to make communications expressly advocating the election or defeat of candidates for federal office. Please note that Piedmont Rising may be required to disclose the name, address, employer, occupation, and amount contributed by its donors on reports filed with the Federal Election Commission required for such communications. 


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